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Hiring the Right Sales Assistant

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Hiring a sales assistant can be a pain in the neck! If you make the wrong choice, your new hire will give a poor first impression to everyone who interacts with your business, will make mistakes that can cost you money, and can be a drain on the culture of your office.

Here are four tips that will ensure the right decisions are made for hiring a sales assistant:

1. Assess Everyone – Each candidate should take a personality and skills assessment.  Their personality results should tell you that they like stability, follow instruction, and are detail oriented.  If you’re a sales person, and you like the candidate because they remind you of you – don’t hire them.  They need to be the opposite of you, which means that the candidate is probably a slow, nit-picky, perfectionist.

2. Don’t Take Anything for Granted – How did the candidate show up when you first met them?  Were they late, disheveled, and smelly?  Remember, this person is going to be seen and heard by ALL of your clients, employees, and partners.  First impressions matter, and they don’t change with time.

Hiring the Right Sales Assistant

© Flickr user Renato Ganoza

3. Set Crystal Clear Expectations “Light office work” is not a good description of what your sales assistant is going to do.  Get detailed about each task that they will complete, and put the tasks in the job description.  If they are going to do first touch sales calls, don’t be afraid to list that in the post.  The candidates who are ready, willing, and able to do that work will apply.  The others will not.

4. Schedule Trial Interviews – Before anyone is hired with our firm or our clients, we have them do a ½-day of work in the office for one-half of their proposed rate of pay.  This is their final interview, and the clearest way to tell if they can do the job, if you like them, and if they enjoy the job and like you.  Candidates lie.  Make them prove their abilities.

Hiring a sales assistant is simple, but it’s easy to get trapped.  Just because the applicant has a good handshake and a nice smile and won’t cost you an arm and a leg, doesn’t mean they are a good fit.

Minding the tips above will help you hire an effective team member.

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Jamar Cobb-Dennard

Jamar Cobb-Dennard

Jamar Cobb-Dennard is a sales recruiter at Hire Sales - a sales recruiting firm that helps companies find the right salesperson fast. Jamar is also a fan of personal challenges and community leadership. He has walked on Fire with Tony Robbins, was part of breaking a Guinness World Record, and crossed the North American continent by bicycle. He led the Little Red Door Cancer Agency to host America's largest Zumba class, and was instrumental in shutting down dangerous, 'Club Industry', in downtown Indianapolis. Cobb-Dennard is a Stanley K. Lacy Executive Leadership Series graduate, was named a Top 50 Business Connector, an Emerging Leader by 100 Black Men, and is an Indianapolis Business Journal Forty-Under-40 award recipient.
Jamar Cobb-Dennard

@@jamarspeaks

Celebrating modern day activism. Contribute below to build a pipeline of candidates of color. jamar@jamarspeaks.com
@AllisonLCarter How do you do both simultaneously? 2 TV's? Phone + TV? 🤷🏾‍♂️ - 1 day ago
Jamar Cobb-Dennard
Jamar Cobb-Dennard

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