Did you make a promise to your small business? Have you actually followed up on that promise or are you still trying to figure out exactly how to do that? There’s nothing better than dreaming big and using those dreams to focus your business efforts but the trick is learning how to make them come true!
“If you can dream it, you can achieve it!”
How wonderful is that thought? It doesn’t feel realistic, though, does it? Well, I don’t mean to burst your bubble, but it’s not exactly true…sorry. Do you remember that movie, Angels in the Outfield, that promised us “if you build it, they will come”? Well, let me go ahead and burst that bubble, too. That’s not exactly true, either. Most marketers will tell you it is a flat-out UNTRUTH, a big old lie. In order for them to come, they need to know you’re there – and that takes marketing. Isn’t that especially true in business, no matter what kind of business you’re in?
Let’s go back to those beautiful, lofty dreams we all have. Start with that big, hairy, audacious dream! Those dreams where even you may roll your eyes at yourself for even having dared to dream it! DREAMS ARE FREE. However, according to John Maxwell, the journey to fulfill them isn’t. You have to work hard for your dream. That’s why the above statement isn’t completely honest and true. Besides having the dream, you have to fill it with promise. The way you fill something with promise is by making a commitment. This is the only way you will see your dreams become reality – when you are dedicated and committed to them instead of waiting for an opportunity to drop into your lap.
How can you make your dream a promise with commitment?
- Make sure that your dream is the absolute focus of your attention and efforts.
- Gather significant people who share the same values, ideals, and desire to see that dream come true.
- Make a plan. Now, I know plans are flexible when you are on a journey to making a dream become your reality, but you have to have an idea of the path you are taking.
- Learn from winners who have experience and knowledge that will help you move forward – and keep moving forward.
- Invest in growing yourself. Your dreams are a reflection of you. If you are actively trying to be the best you can be, you will be able to succeed and watch how high your dreams fly.
From my years coaching and working with small business owners, I want you to know one very important fact, which is reflected in the list above. That is the fact that you CANNOT do it alone. No one does. Everyone has a support system, even in business. In fact, some of the greatest corporate marketplace leaders such as IBM, Microsoft, Apple, Coke and others have collaborated and partnered with others, including their competitors to build their brands, products, and companies. Their leaders know that there is great strength and opportunity in cultivating relationships with others.
A real testament to this idea is the value and longevity of Mastermind Groups. Just about every leader and high achiever is in some way involved in a Mastermind Group – and has been for years. Lone wolves usually end up that way – alone. If you’re interested in finding out more about Masterminds, or joining one, contact me to talk. If you have a dream and want to make it real – make the commitment and do the real work, not alone, but with those who support and surround you.