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What’s an “Idea” When It Comes To Blogging?

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To all blog content writers out there: what’s your definition of an idea and how does it evolve when it comes to email?

Rhoda Israelov, blogging trainer and writer for Say It For You, recently discussed this very topic by reflecting upon the words of AccelaWork’s very own Robby Slaughter. In his most recent book, The Battle for Your Email Inbox, Slaughter relays to readers the concept of ideas and how they are fostered through email:

An idea is information on which you can act.

. . .

The reason to make a distinction that email is for ‘ideas’ is so that we do something with the information that comes to us through email and also so we direct others what to do with what we send them.

One major distinction of Slaughter’s perspective that Rhoda points out is, while email can handle big data and has capacity for storage, the communication medium should rather be used as a source for routing information. In other words, take ideas and free them from the system in question by sending them out. To Rhoda, this view is significant to bloggers:

That’s where, by the way, there really is one big difference between an inbox and a blog. “Old” blog posts don’t go out the door. Even if the information from those blog posts are “routed” through Facebook or Twitter, the material remains in the “archives” of the website, organized in reverse chronological order.

. . .

That structural difference, though, doesn’t take away one iota from the value of Slaughter definition of an idea as leading to an action.

Bright Idea

© Flickr user Betsy Weber

It’s hard to deny just how important email is to our everyday; particularly in the office, but also in our personal lives. And while so many of us live in a bubble of back-and-forth emailing (as if the ever-growing strings of conversations aren’t really clouding our inboxes), the problem we face is how to balance this essential element. Especially since, as many can agree, the communication medium can easily become an overwhelming factor to properly manage. In fact, it’s such a common issue among so many that it’s relatively easy to convince ourselves that everyone is constantly suffering with the effects of a cluttered inbox! But rest assure, this is untrue.

At the risk of sounding boastful, here at AccelaWork, battling our inbox isn’t much of an issue. We are strong advocates and successful products of Robby Slaughter’s perspective. So, if your email is out of control and seemingly too far gone to manage efficiently, don’t give up! Instead, reach out to us or register for our upcoming event, The Battle For Your Inbox: Managing Email Productively. In either case, you’ll soon find that email can be more than just a massive stress inducer–it can transform into the exact source and router needed for your brilliant ideas!

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Ashley Lee

Ashley Lee

Ashley has been working with the AccelaWork team since 2008. She is a communications expert with a background in corporate work, and a graduate of the University of Dayton with a degree in Public Relations. She lives in the greater Indianapolis area with her husband and four children. Ashley enjoys jewelry, fashion, and coffee.
Ashley Lee

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